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You have completed Building a Portfolio!
You have completed Building a Portfolio!
Preview
We’ll define Calls To Action (CTAs) and how they can benefit you.
New Terms:
- CTA -- “call-to-action”; a marketing term that refers to the next step a marketer wants its audience or reader to take.
Further Reading:
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The CTA, or call-to-action,
is a marketing term that refers to
0:00
the next step someone wants their
audience or reader to take.
0:05
CTAs come in all shapes and
sizes these days.
0:10
They can be a phone number or
an email address.
0:13
Even those little bars on
the bottom of websites that have
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a series of social media icons.
0:19
One of the most effective
CTAs is the contact me or
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connect portion of your portfolio.
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This allows even the most passive
user the ability to contact you.
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The reason is that there is less user
friction than having them call or
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send you an email directly.
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It can come in the form of an entire page,
or
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just occupy a part of your About Me page.
0:45
Depending on how you wanna set
up your page architecture.
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As mentioned previously,
other CTAs can also be effective.
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Different disciplines will
have varying callouts.
0:57
Hardcore visual designers like Pichu will
almost exclusive have their Behance or
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Dribble accounts connected.
1:07
Where devs or
more hybrid type designers who want
1:10
to show off their code like Tayler
will have links to CodePen or GitHub.
1:14
Now that we've discussed how to
maintain people's attention after that
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they've visited your portfolio, let's move
to the final video to wrap things up,
1:23
talking about how you can
best maintain your portfolio
1:28
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